ARE YOU READY TO TURN YOUR HOBBY INTO HUSTLE?
GOOD NEWS…
Transform your calligraphy business from frustrated to flourishing with a system that works!
DOORS ARE OPEN! APPLY BELOW!
Complete with templates, tutorials, and personalized coaching, you’ll finally be able to build and scale the calligraphy business of your dreams.
Imagine a calligraphy business where you work with your dream luxury clients...
Here’s my educated guess…you’ve likely found yourself here because you see people selling calligraphy products and making a great living, so you’ve started to think: Why not me?
(Great question, calligra-friend!)
Or perhaps you already have a calligraphy business and are tired of living client to client, pouring your energy and expertise into project after project and making LESS than minimum wage.
(I know your pain!)
Either way, I’m a firm believer that investing in a calligraphy business coach is the best way to skip the growing pains of starting a new calligraphy business and lay a solid foundation for your success!
I promise I don’t have a crystal ball...
I'VE JUST BEEN WHERE YOU ARE AND KNOW WHAT YOU’RE THINKING…
1.
You are tired of undercharging and feeling undervalued for your beautiful calligraphy work.
2.
Imposter syndrome, self doubt, and lack of confidence all contributes to you being overworked and underpaid.Â
3.
You poured your heart and soul into a stunning product, but it didn’t sell or convert clients.Â
4.
You bounce from one idea to the next without a clear direction, turning your biz into a really expensive hobby.Â
TAke it from me
The reward for conquering those fears shows up in more than just your bank account.
Honestly, I spent THREE years making what I thought everyone else wanted, and not focusing on what I truly loved.Â
Cake toppers, banners, signs, bows, fonts, and paint kits – You name it, I made it.Â
I launched before it was ready, and I ditched it before it gained any traction. Why? Because I lacked the confidence to follow through with it. I was afraid of committing to one thing, perfecting every little detail, changing my offerings because I saw someone else’s success… the list goes on.
I found every reason in the book to delay, procrastinate, and doubt myself. But when I finally committed to my one true specialty of hand engraving? A whole new world of opportunities opened up for me.
I REALIZED I DIDN'T HAVE TO MAKE IT PERFECT, I JUST HAD TO CREATE THE CORE PIECES AND PUT IT OUT THERE…
Your business will always be a work in progress. So don’t stay stagnant for as long as I did. I’m here to help you scale your business with confidence.
INTRODUCING...
The Craft Academy
A CALLIGRAPHY BUSINESS MENTORSHIP PROGRAM DESIGNED TO HELP YOU FIND YOUR NICHE, BUILD YOUR BRAND, AND CHARGE YOUR WORTH!
This isn’t just another course – it’s a done-for-you business plan so you can bypass fear, work with your ideal luxury clients, and generate a consistent income in no time.
what you will receive
Here’s The Craft Academy Breakdown
Brand Identity & Purpose
Find your purpose behind your brand, discover a profitable niche, and utilize it to build a strong following and convert clients.Â
This 6 week program is filled with step-by-step tutorials, templates (contracts, emails, pitches), mindset coaching, and 30+ worksheets to guide you through building a successful and profitable calligraphy business!
Coaching & Accountability
Behind every business woman is a squad of like-minded strong business women who are ready to uplift her!Â
You will have direct access to Rosie and the amazing group of fellow entrepreneurs to answer your questions. We meet twice a week and Rosie is 100% committed to your success!
Pitching & Profits
We help you identify and find your ideal clients who will hire you for a live event! You get all the templates to pitch and we even do role play to ensure you’re comfortable before going out into the wild.
Rosie built a powerful calculator where you can plug in the cost and it spits out exactly what you should charge. This takes the guess work out of your pricing and tells you exactly what to charge to increase your profitability.Â
Bonuses? Heck Yes!
- ENGRAVING LESSON WITH ROSIE TO IMPROVE YOUR SKILLSET & OFFERINGS
- 20+ CONTRACT & EMAIL TEMPLATES TO HELP YOU GROW YOUR NETWORK​
- HOW TO ENGRAVE AT A LUXURY BRAND ACTIVATION WITH CONFIDENCE!
- GET FEATURED ON ROSIE'S LOCAL ENGRAVERS WEBSITE!
Happy are those who dream dreams and are ready to make them come true!
How does this sound?
THE RESULTS YOU'RE GOING TO GET:
01.
Find your niche, build your brand, and charge your full value as an artist!
02.
Create a portfolio, website, and social media that appeals to luxury clients
03.
Get your creations in front of local businesses and large brands across the nation!
And the best news for last...
Lifetime access to
The Craft Academy!
Rosie is committed to helping you build a legacy business, and your ultimate success is her purpose. As the creative industry changes, so will the course, and you will have front row seats to all future innovations!
WAIT, DID I FORGET TO INTRODUCE MYSELF?
Hi! I'm Rosie.
Meet your new calligraphy business coach!Â
I am a Los Angeles based luxury calligrapher and engraver that started her calligraphy journey in 2013 during pharmacy school. Upon graduation, I left with 6 figures of loans and a new passion for lettering. After many business mistakes and confusion about my branding and business models, I found true joy and happiness in calligraphy engraving. After shifting my business to focus only on luxury clients, I’ve had the honor of working for luxury brands like Dior, L’Oreal, Fendi, Victoria’s Secret, and NBC and have paid off my loans 15 years early!Â
My goal is to help YOU avoid those mistakes and create a profitable calligraphy business from the start!  I will personally teach you how to niche down, build a cohesive brand, work with your ideal luxury client, and charge your worth as an artist!
You're in the right place.
Stop collecting free advice and
get started with your dream.
Here is what our The Craft Academy alumni have to say!
Meet Michelle
“Prior to TCA enrollment, I was starting to get frustrated with weddings. It felt like I was doing a ton of work with little to no pay. Brides would ask for a discount and I would oblige to secure the job. For that reason, I was able to book most of my inquiries but I was never happy because the pay was so low.
TCA has taught me how to work smarter, not harder. By niching down to focus on the things that I love doing and specific ways to target my ideal clients. I was able to build my confidence to do physical outreach and use social media as leverage.
I was mostly working in weddings like signage, invitation design, and envelope addressing. I was charging an in-house rate of $40-60 per hour, which did not include the consultation, design time, revisions, or delivery.
TCA gave me the confidence to charge $175 per hour for in-house rates as well as on-site events. Now I am focused on on-site events, and engraving/bottle painting inquiries only, and even created my own bottle painting course!”
-Michelle Clemen, Juniper Calligraphy
From $50 an hour to $175 an hour
and living her best life!
Meet Amanda
“With Rosie’s guidance and the support of my amazing classmates who are fellow calligraphers, I was able to determine the reasons I do calligraphy, the reasons I want to continue to grow my business and my mindset completely shifted. From being more intentional with my time to setting lofty yet attainable goals, my new way of thinking about Letters from Elliott feels different but so positive. I am already reaping the benefits from this shift in mindset and I cannot wait to see what the rest of 2021 holds for me and my business…
In these six short weeks I have not only learned how to grow my business but I gained an incredible mentor in Rosie and ten new friends. If you are a creative who is looking for support in growing your business, I highly recommend The Craft Academy with Rosie. What this course has done for me and how I think about my business is truly incredible and the future is looking bright for Letters from Elliott!“
-Amanda, Letters from Elliott
The secret to your personal and business growth... mindset!
Ready to TRIPLE your earnings?
Meet Nicole
“The Craft Academy has given me the confidence, skills and motivation to build my business and to trust the process. Just halfway through the program, my mindset of not only my business but of myself has completely changed! I was able to “correctly” price my calligraphy services to a point where I was making TRIPLE than what I was making before I joined the Craft Academy.Â
Going into the program, I thought I needed to learn about pricing, and how to promote my business better, and while that is true; Rosie coaches you way beyond that. She teaches you what you REALLY need to know about starting a small business as any sort of creative. There is truly something different about having a person that you are able to connect with, motivate you, and want nothing but the best for you. Being a member of The Craft Academy has been life-changing, and the best decision I have made for my business. If you truly want to learn how to grow in every aspect of your journey with your creative passion, there is no better investment than this program. I highly recommend Rosie as your business coach if you’re ready to take your passion to the next step!”
-Nicole, Sweet Letters Calligraphy